Nobody imagined a decade ago that a neglected and ignored place like bus stand could be used for business promotion? And that too rural bus stands where the basic facilities were also non-existent!However, it is a reality today. Thanks to the phenomenal economic growth in India, the rural bus stands are not only equipped with …
5 Ways To Get Through To Your rural bus stop advertising Read More »
BTL activation or Below The Line activation is a cost-effective and proficient way of interacting with a target audience or a particular gathering. What makes it special? Basically; btl activation ideas use strategies that are not routine ones. Moreover, they help in establishing a direct engagement with the customers for a short duration. Examples of …
5 ways How To Use BTL Activation To Create A Successful Business Read More »
Rural market is growing at great speed, and the more you delay in tapping it, the more opportunity is lost. Experts say that with the increase in the economy, the purchasing power of the middle and lower-middle class has improved.A big percentage of this potential crowd belongs to the rural areas. Consumption rate there is …
Rural Marketing It’s Not as Difficult as You Think Read More »
In the era of technology, it is impossible that you do not use it in any aspect of your business. Yes, today entrepreneurs explore it for enhancing btl activation ideas. Since the customers in the rural market are also equally techno-savvy, they do not find it much difficult to get adapted to it.Here are a …
How Technology Is Changing How We Treat Rural BTL Activation Read More »
It is essential that the marketing managers delve the rural and urban markets separately. The strategy for Rural Marketing in Rajasthan may not work well in Mumbai. Why is rural marketing so critical? Here are some reasons. Rural India is no more a bunch of illiterate, underprivileged people. It is a mature, aware and literate …
15 Reasons Why You Shouldn’t Ignore Rural Marketing Read More »
