I am from Indore (MP), now its been done 11 months to shift in Pune, in Pune I am working well known advertising company where we do rural advertising through our Audio Bus Stand… From many days I observed one thing which is most important to share with you that is why Indore BRTS run …
By, Rajender Chhabra If you think about the beliefs and traditions in the rural areas, then a great emphasis is given to the Yatras. However, there is another important aspect, the religious programs organized by the ‘Guru’ or ‘Kul Guru’. In spite of the tough (and busy) life of the rural people, they give great …
By, Rajender Chhabra When we say that education develops the personality, then the traditions and methods associated to it contributed to the development significantly. Do you recall the good old days of the school when Saturday used to be the most exciting day because of the ‘Bal Sabha’? Yes, it was not just a formal …
Bal Sabha, the lost tradition revived by JK Cement Read More »
Indian rural market shows immense business opportunity with the economic development in the recent past. As people become educated and aware of the global happening due to extensive reach of television in the interior areas, there is an increased brand awareness and quality consciousness. Marketing managers are forced to find new and effective ways of …
Transit media is defined by Wikipedia as : Transit media is a form of out-of-home advertising that uses vehicular platforms to establish a mobile brand presence. Typically, transit media campaigns are employed in denser urban environments to maximize brand exposure to both pedestrian and on-road traffic. The medium has traditionally been limited to featured advertisements …
Transit Media Advertising: Does your ad campaign have what it takes? Read More »
