Putting up your ideas on paper always helps whether in the form of poetry or in the form of drawing on the canvas. And keeping this in mind Colors Channel have come up with an excellent idea of conducting a drawing competition for the schools in the rural areas. Children who enjoy drawing can participate in this competition and the lucky winner gets a chance to feature his/her name in the famous daily soap Udaan and the lucky kid also gets to visit Mumbai on Children’s day. For the drawing competition, the kids would be given a topic to draw along with drawing paper and sketch pen.
A two day time shall be given to the kids to come up with creative drawings. The main motive behind this drawing campaign is to spread awareness about the serial Udaan that features on the channel Colors. Udaan revolves around the story of “Chakor” a small girl who is a bonded labor and her trials and tribulations in life. On this competition day the presenter will also talk about bonded labor that still exists in the country and plagues kids like them who have dreams but cannot fulfill them since they are the mercy of the masters who they have been pawned with.
The execution and the ground level activation of this event shall be conducted by Vritti iMedia. The best choice to promote this show is rural India since the show revolves around the rural India. So draw your dreams on the canvas of life and strive hard to fulfill them.
