By, Dhiraj Naik Its was a routine visit to a client who had just given us a campaign a small one but this one matters a lot as it was a central govt agency and it had given us an order for the first time . Yahhhooooooo amazing feeling ………. When discussing with the Ast …
By, Rajender Chhabra If you weigh the development on the parameter of infrastructure, then we can say that the rural India has developed tremendously in the recent times. Experts say that the digitalization has triggered a plethora of opportunities in all sectors. If you look at the survey done on 2016 to know assess the …
By, Rajender Chhabra Rural market is expanding consistently from the past one decade or more. So rural marketing consulting agencies are growing day by day. Out of the total consumers in India, rural consumers have Lion’s Share of 65% approximately. Reports say that the revenue contribution from this segment has recorded 625 Billion Dollars which …
Rural Marketing strategy undergoes a change; conventional methods yield great results Read More »
Can you remember a time when you were a small kid, and traveling was a thrilling experience for you? Yes, the bus service is like a lifeline in the rural and urban areas in India. It is a low-cost, convenient and fast mode of travel. If we think about the rural India, there has been …
Audiowala bus stand is catching as an advertising strategies Read More »
Everyone knows that along with creative product promotion, you need an effective distribution strategy to come out with flying colors in the business. It is further significant in India because of the vastness and geographical diversity. Marketing experts emphasize on the fact that decentralized model works better in India than the traditional hub-and-spoke model. Research …
