1) High Attention and Entertainment Value?
Passengers are highly attentive to bus announcements, and the ads are played between these announcements. This positioning makes the ads impossible to ignore. Additionally, the platform provides entertainment, reducing boredom during waiting times and making passengers more receptive to the audio content.

2)What makes Audiowala Bus Stand unique?
It’s the only medium where passengers cannot switch channels, making it a captive experience. Since bus announcements are essential to passengers, they are bound to hear the ads, ensuring high engagement and brand recall.

3)What is the ideal jingle duration?
A 20-second jingle is optimal, as longer messages tend to lose the listener’s attention.

4)What is the ideal repetition for jingles?
we recommend 20–32 repetitions per day, ensuring the jingle is heard every 30 minutes

5)Who creates the jingles?
You can either submit a pre-made jingle following our guidelines or take advantage of our in-house creative team to develop cost-effective content tailored to local dialects and preferences.

6)What are the important guidelines for creating a jingle?
•Start with an attention-grabber.
•Repeat the brand name at least 4–5 times.
•Focus on the message, with minimal background music.
•End with a strong brand name and punch line.

7)What format is required for jingles?
We accept jingles in MP4 format.

8)Is it only audio or do you offer video announcements too?
Audiowala Bus Stand is a digital audio medium, but we also offer 42” LED screens at select stations for additional visibility. However, audio is more effective in bus stations as it commands the attention of passengers, even in restrooms.

9)Can we run different jingles at different locations?
Yes, jingles can be customized for specific locations.

10)Can multiple jingles be played at the same location?
Yes, we can schedule multiple jingles at the same bus stand.

11)How is the system managed and controlled?
Advertisements are securely transmitted to bus stations from a centralized server, using technology developed in-house by Vritti.

12)Can the content be updated dynamically?
Yes, jingle content can be dynamically adjusted based on the target audience and location.

13)How do I monitor Audiowala Bus Stand campaigns?
We provide reports within 2–3 days of campaign launch, conduct joint visits for quality checks, and offer an IVR service for live audio monitoring. Detailed campaign reports are also available.

14)How do you ensure high uptime for the infrastructure?
Our control room is equipped with dedicated servers, backup systems, and disaster management arrangements to ensure 100% uptime.

15)What is the ideal campaign duration?
A campaign should run for at least 3 months to ensure brand recall. For shorter campaigns, we recommend increasing repetition to 3–4 times per hour.

16)What is the peak time for this medium?
Bus stations are busy throughout the day, except for a slightly quieter afternoon period.

17)What packages are available for advertisers?
We offer state-wise, zone-wise, district-wise, and taluka-wise packages. You can also select individual stations.

18)Why is ST Bus Stand communication important for rural reach?
State transport bus stands are the primary congregation points in small towns and rural areas. With a 30-minute average wait time and a constantly changing audience, your message reaches a fresh group of people every half hour, providing full advertising value.

19)Do people listen to ads at bus stations?
Yes, passengers pay close attention to bus announcements, and our ads are played between these announcements, making them highly noticeable. Audiowala Bus Stand also provides entertainment, reducing boredom during wait times.

20)Can we combine audio campaigns with branding and engagement activities at bus stations?
Absolutely! We offer Audio-Led activations, where brands can engage passengers with canopies, partnerships with local vendors, and other 360° experiential campaigns to enhance brand interaction.