By, Ravi Galagali

For any country the safety of the women & Child are main concern, recently Indian Government has done a big Campaign for Protection of Girl Child (Beti Bachavo, Beti Padhavo), lead by Honarable Prime minister Of India.

I consider myself very lucky to work for such a noble cause for Department of Women & Child Development Government of Karnataka. The campaign was about Women & Child Trafficking issue, which is main concern of the Society.

Being Audiowala Bus Stand in Karnataka, Vritti has a reach of more than 58 Lakh passengers / Day, Strong Coverage of 34,000 Villages with 25,000 Bus Net Work in Rural, Semi-Urban & Urban Areas of Karnataka. Audio Message at Bus Stations is the ideal place to do such awareness campaign for Women & Child trafficking issue.

After my several discussions with the respective Officers of Women & Child Dept., They finalized to do a campaign for 30-days. In our discussion we have decided to do a 30-days campaign in 3-steps, each step campaign of 10-days Step 1 : Awareness campaign, Step 2 : Educating People (Victims) & Step 3 : responsibility of the people (Society)

Step 1 : The content was about, people, involve in Women & Child activity are violating the rule of the land & this crime will be punished with harsh punishable offence.

Step 2 : Educating Victims to come openly for help, Not to hesitate to report Police, Calling helpline number for rehabilitation.

Step 3 : Apart from Victims, People of the society should bring to the notice of the Officers for rehabilitation of the victims by calling help line number making them the part of the campaign.

Need your input & guidance to share my experience in coming days!!

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