Main Roz kuch na kuch Bus Stand par sunta hoon
By, Kamaldeep Singh
Branch Manager- Chandigarh
I would like to share one experience regarding impact of our medium to daily passengers which give us positive energy & also help us for getting retail order.Few days back Me & Patiala Area Manager visited one Garment shop at Patiala as a routine call.
When we start out discussion with owner he didnt show much interest as he has branded showroom having all big brands. He told us that Bus traveler is not our customer. But important thing was he still ready to hear more from us regarding our medium.
During our discussion one of his salesmen who was also senior worker told him that Sir main roz kuch na kuch Bus Stand par suntan hoon aur Acha chalta hai. Bus Announcement bhi hoti hai aur advt.bhi chalta hain.
His words help us to for getting an order for three months on the spot from one of the reputed Garment Showroom of Patiala.
As a Sales Person I learnt from that incident that every common man is noticing our medium. Indirectly PIS system is good marketing & recall tool for all retailers or brands.